I'm
John Roberts
A UX Designer & Researcher
A UX Designer & Researcher
Understanding the needs of users and designing a solution to improve their experience is paramount to success. Click below to see examples of my work.
Great leaders use many of the same skills as UX, and help bring out the best in their people. Click to learn about me and my time in leadership positions.
College basketball player -> soldier -> UX designer. My path has been anything but boring, but my life experiences are what helped me discover my true passion of UX design & research. In my career I have had the opportunities ranging from stand up a UX division within a digital marketing company, to intense user research that culminated in saving millions of dollars for the Air Force through cost-avoidance of a failed system. I bring a passion to bear in all I do and I am excited for my next opportunity.
Air Force Development Team (DT) boards are responsible for selecting the upper echelon of Air Force officers. Through a research effort combined with system design based off user design criteria, my Team and I improved both the efficiency and efficacy of the DT board process.
Innovation is the conduit for so many meaningful ideas, but it is also important to identify programs that fall short of their proposed intent. Enter MOTAR, a research-heavy initiative culminating in a business case analysis lite to inform decision-makers of the Air Education and Training Command.
Maryland State Library knew their user experience, particularly surrounding navigation, was flawed and wanted data to back it up. Our Team siezed the opportunity to create an updated navigation structure to go along with a modernized UI.
Copyright by John Roberts